Hurst Driveline Conversions Website

What do you do when your client (Hurst Driveline Conversions) needed a site designed on no budget, but they have hundreds of different permutation of kits and packages that they want to offer?



Well, as a creative/designer I've never had to mingle with the "back end" of a website. Quite frankly, I don't swing that way. At most of my other incarnations I've always worked closely with IT and Web Developers, but my responsibility ends where the content management system starts. I mean, I understand the concept, but IMPLEMENTING a whole content management system is never my thing. That's what you hire other professionals for, right?

Not in this case. I knew that with the numbers of different kits they offer for each car (3 kits with different combination of parts for over 20 different cars, each kit consists of anywhere from 7 to 15 items plus optional parts), if I were to design static pages it would become virtually impossible to update and keep track of on a regular basis. Plus I need to present the parts of the kit in a more logical and functional way, rather than loose pieces on a page with a composed image of all the parts.

After doing some research, I settled on Joomla! as my "free" content management system. It's a robust back-end with extensive "extensibility," fairly easy to implement and customize, and there's plenty of documentation on it because it has a wide user base. Obviously there's a rather steep learning curve involved, but through research and a lot of trial and tribulation, I've learned to at least understand the "back end" of a complex content management system.

And, on top of all that, I've come up with a nice user interface that funnels a user to exactly the information they're looking for. Rumor has it the phone hasn't stopped ringing over at Hurst Drivelines after the new site's been implemented, but I'm not going to take all the credit for THAT. They do have the best driveline conversion products in town, all I did, was give the right information to the customers to make that determination.